This table lists the support for each social media channel in Meltwater Engage when responding to comments and replies in Conversations.

To see channel-specific options for Publish, check out this dedicated article here.

Facebook

Instagram

Twitter

LinkedIn

Comment/Reply length
Note A

10,000
(PM = 2,000)

300

280

13,000

Like/favorite

Yes

No

Yes

Yes

Share/retweet

No
(Not supported on this channel)

No
(Not supported on this channel)

Yes

No
(Not supported on this channel)

Emojis

Yes

Yes

Yes

Yes

Links
Note B

Yes

No
(Not supported on this channel)

Yes

Yes

Hiding Comments/Replies

Yes

Yes

No

No

Images

No

No
(Not supported on this channel)

No

No

Videos

No

No
(Not supported on this channel)

No

No

Animated GIFs

No

No
(Not supported on this channel)

No

No

Multilingual
Note C

Partial

Partial

Partial

Partial


Notes

A. Comment/Reply length

Facebook: Private Message replies cannot exceed 2,000 characters and must be responded to within 7 days. If the PM was sent over 7 days ago, you will need to respond natively.

Instagram: Be aware of the following limitations and restrictions for creating Instagram replies and comments:

  • The total length of the comment cannot exceed 300 characters.

  • The comment cannot contain more than 4 hashtags.

  • The comment cannot contain more than one URL.

  • The comment cannot consist of all capital letters.

Twitter: In replies, @names that auto-populate at the start of a reply will not count towards the character limit. Any @mentions added in the body of the Tweet will count.

B: Link Restrictions

Facebook: Links will appear as 'cards' below the comment or reply

Twitter: If Twitter Cards have been enabled for the domain, links that are added to the body of a reply will appear in a 'card' below the reply with an image and description. If Twitter Cards have not been enabled, the link will still appear in a 'card' below the reply, but without an image or description.

LinkedIn: Links will not automatically be shortened but will be hyperlinked. They do not appear as a 'card' below the comment or reply.

C: Multilingual

  • When responding to comments or replies you can publish in any language.

  • Engage does not translate language on response.


If you have any further questions, feel free to reach out to us via Live Chat!

Team Meltwater

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