You can facilitate product gifting individually to influencers in your campaign who don’t have a Klear account. This option will streamline campaign execution for instances where you will not need to send additional campaign details like the campaign brief, links, agreements, or coupon codes through Klear to influencers. Through this method, you can designate specific product(s) to send to an individual influencer rather than offering a collection for them to choose from.
This article will cover:
Prerequisites
To send gifts to influencers without an account, you must have your Shopify store integrated into Klear. Learn more about Meltwater’s Shopify Integration.
Sending Tracking Links to Influencers Without a Klear Account
Create tracking links and coupon codes for influencers in campaigns who haven’t been invited or created a Klear account. This way you can still track activity from these assets in campaigns. To do so, follow these steps:
Select Send Tracking Link from the actions bar
From the pop-up, fill in the URL, Title, and any tracking parameters you’d like applied to the link
Click Create.
Your shortened tracking link is now created and ready to be sent to the influencer. Copy the link and send it directly to the influencer outside of Klear.
The tracking link will be logged in your Tracking Links management view, and usage will be tracked in your Measure reporting.
Sending Coupon Codes to Influencers Without a Klear Account
To create new coupon codes in Klear, you must have your Shopify or WooCommerce store integrated. To connect, head to the integrations tab in settings and follow the prompts for set up.
Select Send Coupon Code from the actions bar
From the coupon code pop-up, select your store, enter the code name, coupon value, and usage limits, or which products the coupon applies to (Shopify only).
Click Create Coupon Code.
Your coupon code has been created, and conversions for the influencer in this campaign will be tracked.
Copy and paste the coupon code and send it directly to the influencer to use in their content.
Sending Products to Influencers without a Klear Account
Once you are ready to send your gift(s), follow these steps:
Select the Connect tab within your campaign
Select the influencer you’d like to send a gift to from the list
Click Send Gift from the actions bar at the bottom
Note: You must have the influencer's email and shipping address.
From the pop-up, specify your Shopify store and the product(s) you’d like to send
Click Next
Note: You cannot provide options for the influencer to choose from. You can only send pre-selected products without them creating an account
Fill in the shipping address, and hit Order
Note: If you’ve sent this influencer a product gift in the past, their address will be populated, if not, you’ll need to manually fill it in.
Confirm your order
Your order will be created on your Shopify, the delivery status will be tracked in Klear, and you can let the influencer know the product is on the way! Your influencer will also get an email from Shopify once the order is on the way.
💡 Tip
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