One of the greatest time-saving features in Klear is its ability to automatically pull content into a campaign once you’ve added influencers and set your tracking keywords. Understanding what type of content and from which social networks are automatically tracked within the platform will help you set campaign goals and strategy more efficiently.
Learning Objectives:
On what social networks will Klear automatically track content
What content types Klear tracks (Reels, Stories, Videos, Static Posts)
How to ensure Influencers have Instagram embedding turned on for Klear to display and track their content.
How to initiate an update to an influencer profile in Klear
This article will cover:
Prerequisites
To capture content in Klear you will need to first set your tracking Keywords, Hashtags, or Brand Handles. These tracked keywords are what allow Klear to display relevant content in your campaign and are necessary to populate content in the Measure tab. For more information about setting up tracking keywords in your campaign visit the Klear Getting Started Guide.
Content Guide
Social Networks on which Klear tracks content
This guide provides you with what social networks are supported in Klear and subsequently what content is tracked for each network. It includes any additional steps or exemptions for each social network and content type.
Automatically Captured
Reels
Static Posts
Videos
Requires Account Authentication
Note: For Instagram Live videos to be captured in Klear the Influencer must post the live video to their feed. Klear will not capture Live videos that have not been added to the influencer's profile via a video or Reel post.
YouTube
Automatically Captured
Videos
Shorts
Note: All YouTube videos will be tracked using keywords, hashtags, or brand handles that are mentioned in the video title or description. Klear does not track keywords or brand handles that are mentioned in the video dialogue.
Automatically Captured
Static Posts
Videos
Not Captured in Klear
Facebook Reels
Facebook Stories
TikTok
Automatically Captured
Video posts
Not Captured in Klear
TikTok Stories
X (Formally Twitter)
Automatically Captured
All Tweets
Automatically Captured
All posted content
Note: Klear can capture all posted content on Pinterest that includes the appropriate tracking keywords but is not able to display engagement metrics such as saves or favorites at this time.
Twitch
Automatically captured
Video Streams
Note: For Klear to capture Twitch streams the tracking keywords must be included in the Title or Description of the stream.
Ensuring Instagram Embedding is Enabled
In some cases, an Influencer may have disabled embedding for their Instagram account. This will inhibit Klear from displaying the creator's content on the platform as they have revoked permission to host their content on third-party websites.
If this is the case please request that the Influencer you are partnering with follows the instructions below to turn embedding on in their Instagram account.
To turn on Embedding in Instagram settings:
Open Instagram and click on your profile picture in the bottom right to access your profile
Click more options in the top right, then click settings and privacy.
Below How others can interact with you, tap Guides and Sharing.
Tap switch on next to allow website embeds to turn the setting on
Updating an Influencer Profile in Klear
Checking that an influencer’s profile data is up to date across all Social Networks will ensure that all campaign and profile information is accurate and ready to report out on.
To update an influencer profile:
Open the influencer profile you wish to update
Click Update to refresh profile data
A notification will appear to let you know that the profile is currently being updated
Once the profile has been successfully updated, you will be notified and to access the updated profile simply click the notification badge.
💡 Tip
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