Journalists are the ultimate influencers and targeting the right ones is critical to succeeding with pitching initiatives. Earning media coverage starts with media research and developing relationships with journalists.
With the Media Contacts tab in Explore, you can access the profiles for the journalists writing the articles matching your query results! Easily identify, vet, organize and save journalists that matter most to your topics.
This article will walk you through:
Note: Only Meltwater Media Relations customers will see the Media Contacts tab in Explore.
Accessing Media Contacts
Media Contacts is located within its own section of Explore. It can be accessed via the section filter bar, or directly here.
Vetting Contact Profiles
As you refine your search and start to identify contacts you are potentially interested in, you will want to vet them further, before adding them to your lists.
In the Media Contacts tab, click on a contact's name, to open their mini-profile, to the right side of the screen. In the mini-profile, you will see the following details:
Name and location
There is also a link to view the full profile for this contact, which will open in a new tab, in the Media Relations section of Meltwater.
Add a contact to a media list
Check out this product tutorial which will walk you through the steps on your screen.
For further details into using the Search bar, refining by Filters, and adding a contact to new or existing lists, please review our How to Create and Organize Media Lists article.
Your current media lists can be found on the My Contacts page.
Note: adding a source (publication) to a media list isn't supported.
Thank you for reading. If you have any further questions, feel free to reach out to us via Live Chat!