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Connecting and Reconnecting Your Bluesky (Social Connections: Owned Tab)

Publish, engage, and measure your Bluesky channels via Engage.

Cheyenne V. avatar
Written by Cheyenne V.
Updated today

Meltwater's Engage and Measure platforms offer powerful tools for managing and analyzing your social media channels. With Engage, you can effortlessly schedule posts, publish content, and engage with your audience directly. Measure allows you to delve into the analytics of your owned channels, providing insights to inform your social media strategy.

This article will cover:


Before Connecting Your Bluesky Account

To utilize the Owned Connections feature, you must have Meltwater's social media management tool, Engage, included in your subscription. If Engage is not currently part of your subscription plan, please reach out to your account manager for further information.


Connecting Your Bluesky Account

Before publishing to your Bluesky account, you first need to add it as an Owned Connection in Meltwater. To do so, follow these steps:

  1. Select the Account drop-down in the left-hand navigation bar

  2. Click Social Connections

  3. Select Owned Connections

  4. Navigate to Bluesky

  5. Click Add account

  6. A prompt to sign in to Bluesky will open

  7. Enter your Bluesky Username (without the @ symbol)

  8. Select Generate in-app code. This will open Bluesky in a new tab and create a one-time in-app code to securely connect with Meltwater without granting full access to the account

    Note: This is different from your regular account password and is standard Bluesky security protocol for connecting to third-party apps like Meltwater.

  9. Enter the code generated

  10. Click Connect account


Expired or Disconnected Bluesky Accounts

Expired Accounts

Bluesky connections will never expire.

Disconnected Accounts

These social platforms also take their own security measures that can trigger your account to be disconnected if they identify and flag certain 'suspicious' behaviors on your account. These can include:

  • Use of Alias usernames

  • Use of the same account credentials from multiple IP addresses. This frequently happens within teams that are sharing login details or multiple devices

  • Publishing content that gets flagged for copyright violations or other inappropriate content.

There may also be changes to your account settings that trigger a disconnection. These can include:

  • Changing the password or username of a user with 'Administrator' access to your profile

  • Removing a user with 'Administrator' access to your profile

  • Revoking Meltwater's access to your social account

Knowing there are several ways your accounts can be disconnected, most of which are out of Meltwater’s control, we recommend always checking your owned social accounts in your account settings and verifying that the account(s) are still connected to Meltwater.

You will also be notified of a disconnection via email or in-app. An email will be sent to all users directly to their inbox, reminding them to reconnect their owned social account(s). An opt-out for these types of emails will be available for all users as well.


Reconnecting Your Bluesky Account

The following steps to reconnect your social profiles will be similar to the initial setup process and will require you to have administrator access to your social profiles on their native platform.

  1. Go to the Account drop-down in the left-hand navigation bar

  2. Click Social connections

  3. Select Owned Connections

  4. Identify the owned Bluesky account(s) that are disconnected

  5. Select Reconnect

  6. Follow the prompts

  7. Select Connect Account

Once your profile has been reconnected, it will display as Connected.


💡 Tip

Need more help? Feel free to reach out to us via Live Chat or check out our Customer Community.

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