This article will cover:
Understanding the Word Cloud
The word cloud displays the most used words among the posts, including hashtags, mentions, and named entities. It is a stylized way of visually representing occurrences of words used to describe tags. The more recurrent the keyword is, the larger it will be.
Word Cloud Definitions
Keywords: attributes generated automatically (triggers) & manually (tagging manually)
Hashtags: hashtags X (formerly Twitter) / Facebook / Instagram preceded by "#"
Named Entities: Entities auto-generated by an algorithm.
Mentions: Mentions X (formerly Twitter) and Instagram, preceded by "@"
Frequent, Distinctive, and Emerging Word Clouds
Most Frequent: keywords that appear most frequently in your result
Distinctive: the most unusual or interesting keywords in the data set
Emerging: the most specific keywords of the period for trend identification