Since its outbreak, almost every company and organization has been impacted by the Coronavirus in one way or another. Whether you’ve directed employees to work from home, had an industry conference cancelled, or you’ve simply been extra careful about washing your hands - our clients have collectively been looking for ways to stay on top of information relevant to their business, industry, customers, partners, and suppliers.
This guide will show you how to customize your Searches, notifications and Dashboards, to monitor the news and/or social media discussions of the Coronavirus Outbreak as it develops.
Setting up Searches
Notifications
Dashboards
Get Started with News Searches
How to create a high level & Coronavirus specific online news search:
Select Content from the left-hand side navigation bar
Select Searches
Select the News medium via the 'I'm searching for' drop-down menu
Select 'Advanced Search' on the right of the search bar
Copy and paste the following Boolean string into the large search box:
General Company & CO-VID Search
“COMPANY NAME” NEAR/100 (coronavirus OR covid19 OR covid-19 OR "covid 19" OR "covid_19" OR "corona virus" OR "wuhan virus" OR "coronavirus")
Stocks/ Market Search
(coronavirus OR covid19 OR covid-19 OR "covid 19" OR "covid_19" OR "corona virus" OR "wuhan virus" OR "coronavirus")
NEAR/100 (“earning* guidance” or “full-year forecast” or “full year forecast” or “earning* estimate*“ or layoff* or “lay-off*” or
(workforce or employee*) NEAR reduc*)
Location Name Search
title:"CITY/STATE NAME" AND (coronavirus OR covid19 OR covid-19 OR "covid 19" OR "covid_19" OR "corona virus" OR "wuhan virus" OR "coronavirus")
Tourism Cancellations
ProTip: Use the dropdown sourcebase options to select 'Top Sources' to refine your results
“CITY/STATE NAME” AND cancel* AND
(tourism or vacation* or conference*) AND
(title:coronavirus OR title:covid19 OR title:"covid-19" OR title:"covid 19" OR title:"covid_19" OR title:"corona virus" OR title:"wuhan virus" OR title:"coronavirus")
TeleHealth
Use Case - For hospitals or health professionals that offer telehealth/medical delivery services, could be a good way to capitalize on media attention and spread awareness of alternative options
(telehealth OR "tele health" OR "tele-health") AND
(coronavirus OR covid19 OR covid-19 OR "covid 19" OR "covid_19" OR "corona virus" OR "wuhan virus" OR "coronavirus")
Work From Home
Use Case - See what steps other companies or businesses within your area are taking to limit the spread of the virus and other illnesses
(“COMPANY NAME” or “LOCATION”) AND
("work from home" or "work* remote*" or "employee wages") NEAR/15
(coronavirus OR covid19 OR covid-19 OR "covid 19" OR "covid_19" OR "corona virus" OR "wuhan virus" OR "coronavirus")
Competitor Search
(“COMPETITOR 1” or “COMPETITOR 2” or “COMPETITOR 3”) AND
(coronavirus OR covid19 OR covid-19 OR "covid 19" OR "covid_19" OR "corona virus" OR "wuhan virus" OR "coronavirus")
For further details on creating news Searches, check out our Get Started with Search article here.
Industry Searches
The following Boolean strings can be added into your monitoring following the 'Get Started with News Searches' steps listed above.
Healthcare/ Hospitals
(“HOSPITAL 1” or “HOSPITAL 2” or “HOSPITAL 3”) and
(coronavirus OR covid19 OR covid-19 OR "covid 19" OR "covid_19" OR "corona virus" OR "wuhan virus" OR "coronavirus")
University/College
“University/College Name” and (coronavirus OR covid19 OR covid-19 OR "covid 19" OR "covid_19" OR "corona virus" OR "wuhan virus" OR "coronavirus")
Universities, specific to closures
“University/College Name” and ((coronavirus* or covid19 or “covid-19” or “corona virus”) near/5 (cancel* or closure or closed or reschedule*))
OR
"STATE" and (("college" or "university") near/5 ("online class*" or "cancel*" or closure or closed or reschedule*))
Universities (General)
ProTip: Use the Sourcebase dropdown list to refine the sources to 'Top Sources'
(title:"college" or title:"university") AND
("online class*" or "cancel*" or closure or closed or reschedule*)
Cancelled Flights/ Tourism to a City
("CITY NAME") near/10
("airline*" or "flight*" or "traveling to" or "travel to" or "visit*" or “AIRPORT NAME” or “AIRLINE NAME”) near/10
("cancel*" or "refund*")
Cancellation of Event or Conference
“EVENT/CONFERENCE NAME” near/15
(coronavirus OR covid19 OR covid-19 OR "covid 19" OR "covid_19" OR "corona virus" OR "wuhan virus" OR "coronavirus")
Closure of a Tourist Attraction
“CITY NAME” and (“ATTRACTION 1” or “ATTRACTION 2” or “ATTRACTION 3”) and
(coronavirus* or covid19 or “covid-19” or “corona virus”) near/5
(cancel* or closure*or close* or reschedule*)
Use Case - An outbreak in a city can impact travel, accommodations, local businesses and popular attractions and conferences within the region. Stay on top of any news relating to closures, cancellations along with visitor and resident reactions to these changes.
Creating a Search in Explore
See the above workflow for creating a search in Explore.
Social Media & Broadcast Searches
How to create a Coronavirus specific social search:
Select Content from the left-hand side navigation bar
Select Searches
Select the Social medium via the 'I'm searching for' drop-down menu
Select 'Advanced Search' on the right of the search bar
Copy and paste the following Boolean string into the large search box:
(“COMPANY NAME” or CompanySocialMediaHandle) AND
(coronavirus OR covid19 OR covid-19 OR "covid 19" OR "covid_19" OR "corona virus" OR "wuhan virus" OR "coronavirus")
ProTip: When social media users are talking about your brand they will not always use the company name. Consider adding any of your social media handles or business related acronyms to ensure you are monitoring the language used on social media.
Broadcast Searches
How to create a Coronavirus specific broadcast search:
Select Content from the left-hand side navigation bar
Select Searches
Select the Broadcast medium via the 'I'm searching for' drop-down menu
Select 'Advanced Search' on the right of the search bar
Copy and paste the following Boolean string into the large search box:
(“COMPANY NAME” or Spokesperson's Name) Near/20
(coronavirus OR covid19 OR covid-19 OR "covid 19" OR "CO VID" OR "corona virus" OR "wuhan virus" OR "coronavirus" or virus)
Alerts
Now that you've set up monitoring searches, tailoring notifications of the latest news to your business needs can ensure that you’re the first to know about any crisis development.
To set up push notifications on your mobile via the Meltwater App, check out our how-to guide article here.
Email Digest Reports
During periods of breaking news, we recommend setting up a news digest report specifically for the topic rather than combining the results with your existing daily reports. This can help to keep the topic front of mind and allow you to easily share a concise report with others if needed.
Recommended Digest Report types during a crisis are:
Instant Notifications with a new email for each article, post or broadcast clip
Daily Digest which can be customized to distribute emails up to twice daily
Please follow this product tutorial to create a news Digest Report. When selecting your input, select the Coronavirus searches you made previously.
Dashboards
Setting up a dedicated Coronavirus dashboard will allow you to easily analyze and interpret the information collected by your searches.
How to create a new dashboard:
Check out this product tutorial which will walk you through these steps on your screen!
Select Dashboards from the left-hand side navigation bar
Select the purple + icon (If you do not see this, check your user settings to make sure you are set up as an administrator)
Next to the Analyze dashboard option, select 'Build Dashboard'
Select the Coronavirus searches that you would like to analyze via the dropdown list for Primary Search.
Give your Dashboard a name that is relevant to Coronavirus
If you'd like to learn more about customizing your analytics with Dashboards, check out our dedicated article here.
Thank you for reading. If you have any further questions, feel free to reach out to us via Live Chat!
Team Meltwater