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TikTok Trends in Monitor

You can now access and monitor TikTok Trends directly within Monitor.

Cheyenne V. avatar
Written by Cheyenne V.
Updated over 4 weeks ago

TikTok Trends allows you to track the most popular hashtags across different regions, timeframes, and categories, helping you stay informed about what’s capturing attention on TikTok.

This article will cover:

TikTok Trends Overview

TikTok Trends in Monitor helps you track and analyze trending hashtags across different locations, categories, and timeframes —giving your marketing and communications teams the insights needed to create timely, relevant content that resonates with your audience.

You don’t need a TikTok account to access these insights. Our TikTok integration pulls real-time data from TikTok’s API, bringing you the latest trends, top-performing content, and key engagement insights - all within Monitor.

The content available is similar to what appears in TikTok's Creative Center.

Note: Meltwater’s TikTok Trends feature in Monitor is powered by TikTok’s Discovery API — a data source built exclusively for trusted TikTok partners like us. This API goes beyond what TikTok’s native Creative Center offers, giving brands strategic insights that drive better decisions.

Feature

Meltwater's Monitor (Discovery API)

TikTok Creative Center

Built For

Brands and analysts

Creators and content ideation

Trend Data

Historical and evolving trend signals

What's going viral right now

Key Value

Strategic insights and reporting

Creative inspiration

Impact

Shapes future TikTok analytics tools

Uses current TikTok feature set

Because the Discovery API is still evolving, Meltwater users are at the forefront of shaping TikTok’s analytics future. By using Monitor, you’re not just tracking trends — you’re helping define how they’re understood and measured across the industry.

Viewing TikTok Trends in Monitor

To view TikTok Trends in Monitor, follow these steps:

  1. Click Monitor in the left-hand navigation bar

  2. If you haven’t created a Monitor Stream, click the Create Monitoring View button (otherwise, skip to step 3).

  3. Select TikTok Trends at the top of your screen

  4. Use filters to refine your results (see filter options below):

    • Country (Select from 246 available regions)

    • Category (View trends by industry or interest)

    • Date Range (Choose from 1, 7, 30, or 120 days)

Viewing Top Posts in TikTok Trends

To view a list of the most viewed posts related to the selected hashtag, follow these steps:

  1. Click Monitor in the left-hand navigation bar

  2. Select TikTok Trends

  3. When hovering over the hashtags you will see View top posts

  4. Select the hashtag you want to view top posts for

  5. A side panel will open containing a list of creators/ handles behind the top associated posts

  6. Click on any handle to view the specific post on TikTok

Filter Options

Countries Available (246)

Select from 246 available regions (defaults to the United States).

AD, AE, AF, AG, AI, AL, AM, AO, AQ, AR, AS, AT, AU, AW, AX, AZ, BA, BB, BD, BE, BF, BG, BH, BI, BJ, BL, BM, BN, BO, BQ, BR, BS, BT, BV, BW, BY, BZ, CA, CC, CD, CF, CG, CH, CI, CK, CL, CM, CN, CO, CR, CU, CV, CX, CY, CZ, DE, DJ, DK, DM, DO, DZ, EC, EE, EG, EH, ER, ES, ET, FI, FJ, FK, FM, FO, FR, GA, GB, GD, GE, GF, GG, GH, GI, GL, GM, GN, GP, GQ, GR, GS, GT, GU, GW, GY, HK, HM, HN, HR, HT, HU, ID, IE, IL, IM, IN, IO, IQ, IR, IS, IT, JE, JM, JO, JP, KE, KG, KH, KI, KM, KN, KP, KR, KW, KY, KZ, LA, LB, LC, LI, LK, LR, LS, LT, LU, LV, LY, MA, MC, MD, ME, MG, MH, MK, ML, MM, MN, MO, MP, MQ, MR, MS, MT, MU, MV, MW, MX, MY, MZ, NA, NC, NE, NF, NG, NI, NL, NO, NP, NR, NU, NZ, OM, PA, PE, PF, PG, PH, PK, PL, PM, PN, PR, PS, PT, PW, PY, QA, RE, RO, RS, RU, RW, SA, SB, SC, SD, SE, SG, SH, SI, SJ, SK, SL, SM, SN, SO, SR, SS, ST, SV, SY, SZ, TC, TD, TF, TG, TH, TJ, TK, TL, TM, TN, TO, TR, TT, TV, TW, TZ, UA, UG, UM, US, UY, UZ, VA, VC, VE, VG, VI, VN, VU, WF, WS, YE, YT, ZA, ZM, ZW

Date Range

Choose from 4 timeframe options:

1 Day

7 Days

30 Days

120 Days

Note: Data is updated daily and can be accessed up to 120 days in the past.

Categories Available (79)

Explore trending hashtags by industry or interest. There are 79 category filters grouped by theme.

Example Categories:

  • Fashion & Beauty – Apparel, Hair Care, Beauty Services

  • Food & Beverage – Cooking, Drinks, Food Recommendations

  • Entertainment – Movies, TV, Music, Dance, Comedy

  • Health & Fitness – Exercise, Wellness, Outdoor Recreation

  • Business & Finance – Financial Services, Career Growth

  • Technology – Software, Gadgets, Innovation

  • Travel & Transportation – General Travel, Automotive

Full List of Categories

  • Apparel And Accessories

  • Other Fashion

  • Outfits

  • Baby Kids And Maternity

  • Baby Care

  • Beauty And Personal Care

  • Beauty

  • Beauty Services

  • Hair Care

  • Other Beauty

  • Business Services

  • Career And Professional Growth

  • Education

  • Academic Resources

  • College

  • History And Literature

  • Learning And Development

  • Science

  • Financial Services

  • Business And Finance

  • Food And Beverage

  • Cooking

  • Drinks

  • Eating Experiences

  • Food

  • Food Recommendations

  • Games

  • Card And Board Games

  • Video Games

  • Health

  • Health And Wellness

  • Home Improvement

  • Home And Garden

  • Household Products

  • Toys Collectibles And Memorabilia

  • Life Services

  • Crafting And Creations

  • Diary And Vlog

  • Environment

  • Family

  • Photography

  • Productivity And Efficiency

  • News And Entertainment

  • Animation And Comics

  • Art

  • Comedy

  • Community Updates And Issues

  • Culture

  • Dance

  • Entertainment And Sports News

  • Miscellaneous Performances

  • Movies And TV

  • Music

  • Performing Arts

  • Personal Photography

  • Romance

  • Sensory Experiences

  • Shows Festivals And Exhibitions

  • Special Effects

  • Sports

  • Supernatural And Horror

  • Pets

  • Pet Care And Accessories

  • Livestock And Farming

  • Wildlife And Exotic Pets

  • Sports And Outdoor

  • Conventional And Mainstream Sports

  • Exercise And Fitness

  • Extreme And Adventure Sports

  • Leisure And Recreation Facilities

  • Outdoor Recreation

  • Technology

  • Gadgets And Innovation

  • Software And Apps

  • Travel

  • General Travel

  • Vehicle And Transportation

  • Automotive

  • Other Transportation

Use Cases

TikTok Trends in Monitor streamlines workflows and provides actionable insights tailored to different user needs:

For Marketers

  • Campaign Inspiration: Discover trending hashtags to inform ad creatives and influencer campaigns.

  • Audience Alignment: Use region-specific and category-based trends to target audiences effectively.

For PR and Communications Professionals

  • Crisis Monitoring: Stay ahead of potential reputational risks by tracking trending hashtags related to your brand or industry.

  • Trend-driven PR: Identify relevant hashtag trends to craft timely press releases or pitches that connect with current audience interests.

For Consumer Insights Teams

  • Behavior Analysis: Dive into trending hashtags to uncover cultural movements and evolving consumer interests.

💡 Tip

Need more help? Feel free to reach out to us via Live Chat or check out our Customer Community.

Find answers and get help from Meltwater Support and Community Experts.

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