Finding the right influencers is essential in amplifying your message and connecting with audiences in meaningful ways. However, identifying influencers who align with your brand values, resonate with your target audience, and achieve genuine engagement can be challenging.
Suggested Influencers in Klear will help:
Build on Success: When building new campaigns, expanding your search by using your existing network is key.
Time & Resources Saved: Suggested Influencers and Suggested Influencers By Campaign Search help expand on or build new campaigns with your best fits without starting your discovery from scratch.
Customized/ Flexible Discovery: Users can perform a search by specific campaign, get recommendations across the board, and even receive a weekly email in their inbox, giving them a leg up on discovery with customized recommendations based on their needs.
This article will cover:
Suggested Influencers on the Homepage
A list of curated influencer recommendations is featured on the Klear homepage. This section features personalized recommendations based on your current partnerships. You can review important stats and sample content for each influencer. Then, if you decide they are a fit, you can add them to a campaign or tag from this view.
Navigate to the Suggested Influencers section on the homepage under Your Campaign
There will be a list of four recommended influencers, each showing which campaign the influencer recommendations are coming from
Use the See More drop-down on the right to populate more options.
Each influencer will feature key stats, including Klear Score, social accounts, follower count, influencer location/ audience demographics (if available), and samples of similar content.
Click on similar content, to get a pop-up with a full feed of content to evaluate on the spot.
Click the kebab menu to add a tag and/or add an influencer to a campaign, create a whole new campaign from here, or remove an influencer suggestion.
Note: If you remove a suggestion you won’t be served up this influencer again.
You will receive a new batch of suggestions each time you refresh the homepage. So, it’s recommended you take action on any influencers of interest before navigating away.
Suggested Influencers Weekly Email
Emails will be sent to your inbox at the start of each week. The email will include a list of five influencers specifically picked out for your brand.
Emails will include the same key info for each influencer in-app, including Klear Score, social accounts, follower count, influencer location/ audience demographics (if available), and samples of similar content.
If you are interested in a particular influencer, click on their profile card in the email, and you’ll be directed to the full profile in Klear.
The View More Suggestions button will take you directly to the Klear homepage to see more.
To update your email settings, head to My Preferences and toggle on or off Suggested Influencers in the Notifications Preferences section.
Suggested Influencers by Campaign
While the Suggested Influencers you see on your homepage or via email provide helpful overarching recommendations, these are gathered across all campaigns.
With these searches, you’ll get a pool of influencers with similar content to influencers in specific campaigns. Then, you can refine your results even further using filters like influence size or location.
You can run a Suggested Influencers By Campaign search in two ways.
To find suggested influencers by campaign on the Discovery Homepage:
Navigate to the Discovery homepage
Navigate to the Suggested Influencers By Campaign section to find your five most recently opened campaigns
Alternatively, to run a search using an active campaign not featured on the homepage, use Visual Search:
Click on the Discovery tab
Select Visual from the Search Type drop-down
Click Select Campaign
From the list of suggestions, use the sidebar to apply filters for Influence, Klear Vetted status, Influencer or Audience Location, or Gender
Click Show Matching Content to see posts similar to your campaign content.
Take individual or bulk actions like adding influencers to a campaign, adding tags, or sending emails right from here.
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