Welcome to your go-to guide for Asian Social Media! Through our Asian Social Media feature, Klarity, you can have a consolidated overview across key social media networks in Asia, easy to view and track via one login.
Through comprehensive social media page and profile reports, you can analyze social media results on a weekly or monthly basis across any of the following social networks: Facebook, Twitter, Google+, YouTube, Instagram, Pinterest, WeChat, Sina Weibo, YOUKU, or LINE.
Klarity is our Social Performance and Competitor Report add-on tool which can be presented within Social Performance and Competitor Reports.
Analyze social media reports on a weekly, monthly or quarterly basis across global social networks. All reports highlight relevant KPI’s such as Audience Growth, Engagement Rate, Interaction Ratios and more -- delivered straight to your inbox.
Social Performance Report
This report from Meltwater inventories a brand’s social channels across multiple social channels for a holistic view of a brand’s social footprint. These reports are available on a weekly, monthly and quarterly basis. These reports are designed to match the brand and are delivered as a PDF. Select up to eight networks from Facebook, Instagram, Youtube, Twitter, LINE, Sina Weibo, WeChat or Pinterest.
Social Competitor Report
The Competitor Reports from Meltwater cover social channels such as Sina Weibo, WeChat and Line. Obtain an unprecedented global perspective on how your competitor’s social presence changes across each channel. Gain an understanding of your competitor’s audience growth, interactions and engagement. Reports are delivered in a custom PDF on a weekly, monthly or quarterly basis.
With over 1 billion users, WeChat is the most popular social media platform in China. It is a multi-purpose app, complete with social media and payment services. With Meltwater, you can monitor posts from select accounts on WeChat and crawl data that is relevant to your business with keywords.
Sina Weibo is China’s leading microblogging service which has over 500 million active users. Weibo, as it is often called, creates an atmosphere where brands can gain awareness across a wide audience. Meltwater makes it easy to monitor a brand’s posts on Sina Weibo.
Engagement and Audience
Understand what posts are engaging the most number of followers to define your content strategy across each social channel. Meltwater’s top posts slide is aggregated across all selected social channels for easy examination.
Analyze the number of followers and interactions for any channel or brand combination. Easily understand the trends in growth or decline, in table or graph format. For a given brand, all channel interactions, posts or engagement are summed in a stack area chart or table.
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